I'm always trying to encapsulate how we, as emotional beings, interact
with the world and the machines and technology around us - being able to
emote through those things. They're not antithetical or mutually
exclusive. The development of writing and the visual organization of life
made possible the discovery of individualism, introspection and so on. My
phone, or rather what my phone connected me to- the internet, had changed
the way I operated, and perhaps, even, who I was. Although internet
culture comes into being through complex technical ensembles, it is
characterized by a change that is very difficult to grasp unless it is
experienced over time. Any invention or technology is an extension or
self-amputation of our physical bodies, and such extension also demands
new ratios or new equilibriums among the other organs and extensions of
the body. "Whole movements can appear, disappear, change meaning or exist
just for short time," Espenschied argues, "and still be highly relevant."
The knowledge of net art accumulates primarily in the bodies of its users.
Embodiment thus refers to how particular subjects live and experience
being a body dynamically, in specific, concrete ways. If human bodies are
in some cases factual objects to be discovered and analyzed, they are at
the same time the very medium through which such knowledge is attained. As
an object of analysis, that is, the body is unique in that it is always
also the means for analysis. An individual conception of self makes it
harder to know yourself in some pretty profound ways because it involves a
kind of denial. A lot of coming of age stories are about getting lost and
finding yourself. But coming of age in the early days of the internet has
felt, to me, like a kind of getting lost and not finding myself…getting
lost and finding not a single self but rather a number of different selves
within me, and learning how to live uncertainly with each one. Not only is
man not monolithic but he has several layers and, in addition, he is at
the same time internally split. It is the syntax of the culture of
computer-mediated identity which, by the way, can include simultaneous
multiple identities, or identities that abridge and dislocate gender and
age. Identity is the first thing you create when you log on to a computer
service. By defining yourself in some way, whether it is through your
name, a personal profile, an icon or mask, you also define your audience,
space and territory. The internet is a place for self-presentation—from
Facebook to YouTube to Instagram—but likewise in the “real,” or let’s say
“analog” world, one is expected to be responsible for the image they
present to the gaze of others. At the same time, over the past few
decades, ideas of social welfare and community had been pushed aside for
individualised notions of resilience, wellness and self-improvement,
promoted through a ballooning ‘selfcare’ industry which relegates care to
something we are supposed to buy for ourselves on a personal basis. As a
result, design has transformed society itself into an exhibition space in
which individuals appear as both artists and self-produced works of art.
The subject of self-design is therefore not only interested in their own
existence, but also in that of mankind, their only possible spectator.
Like a lover’s interest in the existence of a partner to find love and be
loved by, the subject of self design is interested in the existence of
society to find and receive recognition and admiration. This interest is
intense because mankind is, as we know, vulnerable and mortal. Truth is
precisely based on the inauthentic. Masks become part of the grammar. In
the architecture of networks, geography shifts as readily as time.
Communities are defined by software and hardware access. Anatomy can be
readily reconstituted. Like a mapmaker restricted by the conventions of
cartography, there’s only so much we can do online within the boundaries
created by the architects of our platforms. That this is a chilling
contradiction to the claim that TikTok is a platform for authenticity
seems obvious. But I think the issue here is even more mysterious and
complex. After all, these kids were very young when their parents gave
them iPhones and tablets—they’ve never known a self that wasn’t subject to
anonymous virtual observation. And so it may well be that whatever we mean
by “authentic” here isn’t the standard definition that Rousseau and the
Romantics first fathomed—a true effusion of your unvarnished
personality—but is “authentic” in the sense that their identities have
been made in perfect, unconscious sympathy with whatever their mob of
online followers has deemed agreeable and inoffensive. Disclosing such
information about oneself elicits a sense of trust, sympathy, and
interpersonal warmth in the recipient. Hence, self-disclosure is an
effective and frequently employed means for creating a personal connection
and relationship with others. Regarding the potential impact of the
Internet, it has been found that people are less reluctant to engage in
self-disclosure in computer-mediated (vs. face-to-face) communication,
presumably because of the reduced public self- awareness, partial
anonymity, and limited availability of social cues characteristic of the
medium. The enhanced propensity for self-disclosure is likely to promote
or spread awareness of others' inner states in Internet communication. Of
interest, this characteristic of the medium may thus facilitate the
creation of shared reality with strangers. Distinct features of
interpersonal online communication could also affect the creation of
shared reality in interpersonal communication. According to the most
recent definition, shared reality is the product of the motivated process
of experiencing a commonality of inner states about the world. Shared
reality requires that people infer or know the other's inner state (e.g.,
an attitude, judgment, or feeling), are aware of the target of another
person's inner state (e.g., a new colleague at work, a political speech,
or a religious issue), and experience connecting with the other person
based on the commonality between their and the other's inner state.
Creating the commonality is driven by fundamental human needs and motives,
specifically the (epistemic) need for a reliable and confident
understanding of the world and the (affiliative-relational) need to
connect with others. Our digital platforms now give us spaces to connect
and share our lives with one another – but are these platforms committed
to our ability to better understand ourselves, explore what gives our
lives meaning, and forge meaningful connections? Unfortunately, continued
openness is not a foregone conclusion and future dreams of technology may
be only what the corporations and institutions can imagine, which would be
the biggest failure of all. The fervor for connections, the compulsion to
disclose and express, and the desire to belong are all themselves
varieties of religious experience. The history of the church—as an
apparatus that profits from people exposing themselves—mirrors the ways
social media works today. This may be why confessions and other
testimonial forms play such a significant role online. Now, across social
media, we too can film, edit, and post our own confessional-style content.
Like it or not, the reality-TV confessional has shaped our digital lives.
The confessional hasn’t just conquered reality TV — it now dominates the
digital landscape too. Its most lasting legacy is the birth of the
social-media influencer. The world’s biggest YouTubers have taken a
similar approach — filming, editing, and posting their own
confessional-like videos. They ground what is being shared in some
semblance of naked and unadorned reality, even though there may be nothing
real about them. They testify to the power of what is now more real than
reality: the relations that bind artifice to what is most essential about
oneself. It wasn’t hard to see why someone in this position might come to
mistrust language, doubting its ability to bridge the gap between bodies,
traumatized by the revealed gulf, the potentially lethal abyss that lurks
beneath each carefully proffered sentence. Unveiled language does not
propose an escape but rather a thoroughgoing transformation of the world.
In the employ of exploiters and oppressors, language exploits and
oppresses. But in the service of dreamers, language dreams… The feminist
dream of a common language, like all dreams for a perfectly true language,
of perfectly faithful naming of experience, is a totalizing and
imperialist one. In that sense, dialectics too is a dream language,
longing to resolve contradiction. While many of us leaving long-standing
institutions for the internet believe that we are rejecting the scripts of
institutions and forging our own, most of us are really just embracing
different institutions with different scripts. Which means that our
approach to using these platforms isn’t the only thing that will have to
change. The platforms through which we connect, reflect, and share our
lives will themselves need to change the ways in which they operate,
shifting away from models that prioritize profit above all else. In a
digital world guided by the priorities of capitalism, many of us have
replaced religious scripts with ones shaped by the ways brands can
monetize our lives, which is why so many corporations have embraced
buzzwords like self-care and authenticity. While we might think we are
leaving institutions and making our own way in the world, Craig Martin
points out in Capitalizing Religion that this new freedom is heavily
scripted, confirmed, and controlled by market forces – which means it’s
not really freedom at all. With so many people leaving the institutions
that connected us for ages and moving to platforms with a financial
interest in driving us apart, it’s hard to imagine that individualized
story changing. Which is why, while my fellow nonreligious people have
cheered on the headlines about the rise of the “nones,” I’ve found myself
worrying instead. While I celebrate that we live in a time when people are
able to change, abandon, or live their entire lives without a religious
category without as much fear of social reprisal as they would have faced
in the past, I’m deeply concerned about where we religiously unaffiliated
turn in times of need. Where are the nonreligious (or even the religious
but nonparticipating) getting their narratives about who they are and what
it means to belong, and do these narratives help them see the ways in
which their well-being is bound up in that of others? As long as God was
considered to be alive, the design of the soul was more important than the
design of the body. The subject wanted their soul to be loved or at least
recognized by God. The desire for admiration by others, by society, was
regarded as a sin because it substituted “worldly” recognition for the
only true spiritual recognition—external values for inner values. Thus,
the relationship of the subject to society was ethical: one did something
good for society to please God—not society itself. The death of God
signified the disappearance of the divine viewer of the soul, the viewer
for whom the soul had been designed for centuries. In the secular age, God
was replaced by society, and thus, instead of an ethical relationship, our
relationship to society became erotic. Suddenly, the only possible
manifestation of human subjectivity became its design: the look of the
clothes in which humans appear, the everyday things with which they
surround themselves, the spaces they inhabit, and so forth. Where religion
once was, design emerged. The old saw of man made in imitation of God is
outdated on many levels, but it is probably a good model for how machines
will imitate humanity. In the meantime, by opting out of traditional
institutions, we have just transferred the work they were doing to new
ones. It is not clear who makes and who is made in the relation between
human and machine. Becoming a machine; hiding behind machines; employing
machines as companions or managers of human communication and connection:
Andy was as ever at the vanguard, the breaking wave of a change in
culture, abandoning himself to what would soon become the driving
obsession of our times. His attachment at once prefigures and establishes
our own age of automation: our rapturous, narcissistic fixation with
screens; the enormous devolution of our emotional and practical lives to
technological apparatuses and contraptions of one kind or another. It is
not clear what is mind and what body in machines that resolve into coding
practices. It is impossible to know how these will turn out, but since the
human being has evolved to assess complex information through visual
means, we have no reason to believe that the same thing won't happen in
the realm of machines. Marx thus formulates on the one hand the separation
of the workers from their means of work, their determination through the
machines, the domination of living labor by objectified labor, and
introduces the figure of the inverse relationship of humans and machines:
from the machine as a means for the human being to ease his or her working
and living conditions to the human being as a means of the machine. From
this perspective, human action on the machine, ultimately limited to
preserving the machine from disruptions, is thoroughly subjected to the
order of the machinery and not the other way around. Through the process
of objectifying all forms of knowledge in the machine, the producers of
this knowledge lose the undivided competency and the power over the labor
process; living labor itself regards itself on the one hand as
objectified, dead labor in the machine, on the other as scattered, divided
among single living workers at many points in the machinery. It may be
that the Internet is taking the place not just of other people as external
sources of memory but also of our own cognitive faculties. The Internet
may not only eliminate the need for a partner with whom to share
information—it may also undermine the impulse to ensure that some
important, just learned facts get inscribed into our biological memory
banks. As advances in computation and data transfer blur the lines between
mind and machine, we may transcend some of the limits on memory and
thought imposed by the shortcomings of human cognition. The cyborg does
not dream of community on the model of the organic family, this time
without the oedipal project. The cyborg would not recognize the Garden of
Eden; it is not made of mud and cannot dream of returning to dust. Perhaps
that is why I want to see if cyborgs can subvert the apocalypse of
returning to nuclear dust in the manic compulsion to name the Enemy.
Cyborgs are not reverent; they do not re-member the cosmos. They are wary
of holism, but needy for connection—they seem to have a natural feel for
united front politics, but without the vanguard party. The main trouble
with cyborgs, of course, is that they are the illegitimate offspring of
militarism and patriarchal capitalism, not to mention state socialism. But
illegitimate offspring are often exceedingly unfaithful to their origins.
Their fathers, after all, are inessential. But this shift does not mean
that we are in danger of losing our own identity. We are simply merging
the self with something greater, forming a transactive partnership not
just with other humans but with an information source more powerful than
any the world has ever seen. But wait... Silliness - diversion - isn't
this the superpower we took on when we lost the superpower of linear time
perception? Was this a good trade? I think most people are second guessing
that it wasn't, but, if you were to ask these same people if they wanted
their old brains back, and no more information 24/7, would they?
Guaranteed not one person would. So regardless of how we morally frame the
human soul, one thing is certain: we wanted something, and we got it.
We're not innocent here - and we all feel ourselves turning into something
new. What is that thing? We want to be it as quickly as possible. We don't
want to be plain old us any more. Just happen, whatever it is. I don’t
know what I’m saying. I guess what I mean is that sometimes I don’t know
what or who we are. Days I feel like a human being, while other days I
feel more like a sound. I touch the world not as myself but as an echo of
who I was. Can you hear me yet? Can you read me? How real am I feeling
right now? Am I absorbed? Am I a picture or not? Instead of thinking
gigantic thoughts, I tried to focus on something small, the smallest thing
I could think of. Someone once made this pew I’m sitting on, I thought.
Someone sanded the wood and varnished it. Someone carried it into the
church. Someone laid the tiles on the floor, someone fitted the windows.
Each brick was placed by human hands, each hinge fitted on each door,
every road surface outside, every bulb in every streetlight. And even
things built by machines were really built by human beings, who built the
machines initially. And human beings themselves, made by other humans,
struggling to create happy children and families. Me, all the clothing I
wear, all the language I know. Who put me here in this church, thinking
these thoughts? Other people, some I know very well and others I have
never met. Am I myself, or am I them? No, it is not me. It is the others.
Do I sometimes hurt and harm myself, do I abuse the unearned cultural
privilege of whiteness, do I take the labor of others for granted, have I
sometimes exploited a reductive iteration of gender theory to avoid
serious moral engagement, do I have a troubled relationship with my body,
yes. Do I want to be free of pain and therefore demand that others also
live free of pain, the pain that is mine and therefore also theirs, yes,
yes. When I opened my eyes I felt that I had understood something, and the
cells of my body seemed to light up like millions of glowing points of
contact, and I was aware of something profound. Then I stood up from my
seat and collapsed. Why do we buy self-help books? Why do we throw
ourselves into a new exercise routine or wardrobe or political campaign, a
hobby or diet, or a new social media platform? Why do we find solace in
the certainties of fundamentalist religion or self-important atheism? Why
do we post status updates or Instagram stories about the minute details of
our lives? We want to be understood – by others, but also by ourselves. To
document our lives in the hope we might get to a point of
self-actualization where we truly understand ourselves and the world
around us. In part this may be our attempt to reach a state in which
neither the world nor our own selves can take us by surprise. Whether we
frame it as such or not, it’s chasing enlightenment. Because if we figure
out who we are and where we belong, then we’ll always know what to do; how
to be in the world, and who. If you sincerely understood yourself – knew
exactly who you are and why you want the things you want – you’d know what
to do in difficult situations and how to avoid them in the first place.
The desire to find this kind of understanding can feel especially acute in
times of transition, like during adolescence or after a big breakup. It’s
in these moments, next to you, that I envy words for doing what we can
never do – how they can tell all of themselves simply by standing still,
simply by being. Imagine I could lie down beside you and my whole body,
every cell, radiates a clear, singular meaning, not so much a writer as a
word pressed down beside you. The longing for security, for a deeper
understanding of what was happening to me in that difficult year of
breaking up, leaving my job, moving, and battling parasites, was what
drove me to that tarot reading and what made me ask a search engine what
it means to be real. I was confused – about why I wanted the things I did,
why the vision I’d once had for my life wasn’t matching reality, why I was
struggling – and I wanted answers. I wanted a solution to the problem of
being a person, this person. A shortcut. My breakup had caught me off
guard; I hadn’t seen it coming and I didn’t want to ever be caught off
guard like that again. I feel very embarrassed by all that now, but I was
lonely and unhappy, and I didn’t understand that these feelings were
ordinary, that there was nothing singular about my loneliness, my
unhappiness. I wanted to understand myself so that I could protect myself
from myself. To become real so that I could be safe from uncertainty.
“What is REAL?” asked the Rabbit one day, when they were lying side by
side near the nursery fender, before Nana came to tidy the room. “Does it
mean having things that buzz inside you and a stick-out handle?” “Real
isn’t how you are made,” said the Skin Horse. “It’s a thing that happens
to you. When a child loves you for a long, long time, not just to play
with, but REALLY loves you, then you become Real.” “Does it hurt?” asked
the Rabbit. “Sometimes,” said the Skin Horse, for he was always truthful.
“When you are Real you don’t mind being hurt.” “Does it happen all at
once, like being wound up,” he asked, “or bit by bit?” “It doesn’t happen
all at once,” said the Skin Horse. “You become. It takes a long time.
That’s why it doesn’t happen to people who break easily, or have sharp
edges, or who have to be carefully kept. Generally, by the time you are
Real, most of your hair has been loved off, and your eyes drop out and you
get loose in the joints and very shabby. But these things don’t matter at
all because once you are Real you can’t be ugly, except to the people who
don’t understand.” Whether FAKE! is meant to destabilize one’s
self-integrity or to destroy trust in the world out there, the aim is the
same: to atomize individuals through severing social bonds and to destroy
our capacity to care, to be curious, to engage. FAKE! is never about
truth, it’s about domination. We do not need a totality in order to work
well. It is the attempt to solidify the world, self, and others into
distinct and separate categories, and the misguided and dangerous calls
for some kind of purified state of being that has always been the problem.
What causes fragmentation? Taylor says it "arises when people come to see
themselves more and more atomistically, otherwise put, as less and less
bound to their fellow citizens in common projects and allegiances."
Self-amputation forbids self-recognition. How, then, do we rebuild the
capacity to imagine together a common world? The reality is that social
construction is co-construction: it requires ethical commitment and
practice. It demands situationality and embodiment, but also a relational
commitment to others and to the world, and requires accepting that one
will inevitably be changed: in other words, it is about transformation
through constant discovery and rediscovery, through acknowledgment that
things are indeed and have always been in flux. Part of why we tend to
think about our digital challenges in terms of individual behavior changes
is because of the obsession with the individual that results from these
conditions. Only in a world of hypercapitalism can we focus so much on an
individualized conception of ourselves instead of one rooted in an
understanding that we are part of a collective. We see this emphasis on
defining yourself singularly in the way these platforms emphasize
individuality and self-expression above all else. Facebook asks you
“What’s on your mind?” and rewards you if you always have an answer. As a
generation leaves institutions that are, at their core, about helping us
see ourselves as a part of a greater whole – moving instead to platforms
that often push us to think about ourselves as unique individuals – I
worry that these platforms are training us to locate our value in whatever
increases theirs, regardless of how it affects the common good. In short,
if the self we’re constructing online is being built in venues inherently
designed to make money, that informs who we become. And because these
platforms also encourage us to see ourselves as individuals rather than
part of a greater whole, we begin to think more and more through the lens
of our own needs and interests. Thinking in terms of ourselves makes the
collective issues we face feel too large to address, which makes us really
anxious. The imaginary is transindividual (Stiegler 2012): it arises
through the circulation and sharing of thoughts, ideas, and practices
among individuals and collectives and is always an evolving projection
about what life together could be like. The concept of the imaginary is
inseparable from the practice of building and maintaining social bonds
through time and space, that is to say, the constant work of building
supportive networks among beings who, while mostly strangers to each
other, craft the same values and desires for helpful and empowering
connections to create potentials for the emergence of resilient ways of
being in the world and in relation to each other. As bigger pieces of our
self-construction happen online, we could become all the more anxious as a
result. The principle of numbness comes into play with electric
technology, as with any other. We have to numb our central nervous system
when it is extended and exposed, or we will die. Thus the age of anxiety
and of electric media is also the age of the unconscious and of apathy.
But it is strikingly the age of consciousness of the unconscious, in
addition. With our central nervous system strategically numbed, the tasks
of conscious awareness and order are transferred to the physical life of
man, so that for the first time he has become aware of technology as an
extension of his physical body. Apparently this could not have happened
before the electric age gave us the means of instant, total
field-awareness. With such awareness, the subliminal life, private and
social, has been hoicked up into full view, with the result that we have
"social consciousness" presented to us as a cause of guilt-feelings.
Existentialism offers a philosophy of structures, rather than categories,
and of total social involvement instead of the bourgeois spirit of
individual separateness or points of view. In the electric age we wear all
mankind as our skin. The desire for the other’s desire is permanently
haunted by the possibility of mankind’s final disappearance—the physical
death of human spectators after the metaphysical death of God. Most of
what we will leave behind is our digital trail. It's like a return to the
'80s arcade-design aesthetic. We are returning to basics. We are returning
to the ancient versions of ourselves. We are nomads once again, untethered
to one place, people, language, or belief system. We flit from browser to
browser, job to job, country to country, partner to partner. All we now
share, together, is the sky and the internet.
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